Squashies
Squashies – Soft, Squidgy Sweets Bursting with Flavour
Squashies are the irresistibly soft, foamy sweets that have become a firm favourite with children, adults and anyone who has ever opened a sharing bag with optimistic intentions. Made by Swizzels and available in an impressive range of fruity, creamy, fizzy and nostalgic flavours, these distinctive sweets combine a gentle chew with the playful taste of classic British confectionery.
At Sweets UK, our Squashies collection brings together popular flavours including Original Raspberry & Milk, Rhubarb & Custard, Bubblegum, Cherry Cola, Strawberry & Cream, Sour Cherry & Apple, Tropical and Love Hearts Mixed Fruit. Whether you are planning a movie night, filling party bags or assembling a sweet hamper, there is a Squashies bag ready to make itself useful.
What Are Squashies?
Squashies are soft foam sweets inspired by familiar Swizzels flavours. Their airy, squidgy texture sits somewhere between a gummy sweet, a foam sweet and a traditional fruit chew. The result is a sweet that feels light and fluffy but still provides a satisfying bite.
Unlike firm jelly sweets, Squashies compress gently when bitten and then spring back into shape. This distinctive texture has become one of the range’s defining characteristics and helps explain why they stand apart from conventional gummies and chews.
Customers who particularly enjoy that light, pillowy bite can discover more tempting varieties in our wider Foam Sweets collection.
Squashies from Swizzels
Squashies are produced by Swizzels, the British confectionery company behind numerous sweet shop favourites. The range cleverly takes recognisable flavour combinations and presents them in a modern, soft-textured format.
That connection between old and new is central to their appeal. The flavours often feel wonderfully nostalgic, while the colourful bags and distinctive foam texture make the sweets feel entirely at home in a modern snack cupboard.
Explore our complete collection of Swizzels Sweets to find more familiar favourites, including Drumsticks, Refreshers, Fizzers, Love Hearts and Rainbow Drops.
Original Raspberry & Milk Squashies
Swizzels Drumstick Squashies Original Raspberry & Milk are the flavour most closely associated with the Squashies name. Inspired by the classic Drumstick lolly, they combine fruity raspberry notes with smooth, creamy sweetness.
The balance between fruit and cream gives these sweets their distinctive character. They feel familiar enough to stir up memories of traditional Drumsticks, but their soft foam texture creates a completely different way to enjoy that famous flavour combination.
Rhubarb & Custard Squashies
Swizzels Drumstick Squashies Rhubarb & Custard transform another British confectionery classic into a soft and squidgy treat. Tart rhubarb-style fruitiness is balanced by a mellow custard flavour, producing a sweet that is creamy, fruity and pleasantly nostalgic.
This variety is a particularly good choice for anyone who enjoys traditional Rhubarb & Custard Sweets but prefers a softer texture to old-fashioned boiled sweets.
Bubblegum Squashies
Bright, playful and unmistakably sweet, Swizzels Drumstick Squashies Bubblegum bring a classic bubblegum-style flavour to the familiar foam format.
These are an excellent choice for colourful party bags, children’s celebrations, movie-night selections and anyone who considers subtlety to be entirely unnecessary when choosing sweets. Fans of that distinctive flavour can also explore our broader range of Bubblegum Sweets.
Cherry Cola Squashies
Swizzels Squashies Cherry Cola combine juicy cherry notes with the familiar flavour of fizzy cola. The pairing gives these sweets a fruity, refreshing character that works beautifully with their soft, airy texture.
Cherry and cola have long been reliable sweet shop companions, and this variety brings them together in a modern sharing-bag format. Browse more Cherry Cola Sweets if this wonderfully nostalgic combination is your usual first choice.
Strawberry & Cream Squashies
Swizzels Drumstick Squashies Strawberry & Cream deliver a smooth combination of fruity strawberry and gentle creamy sweetness. They are easy to enjoy, colourful enough for parties and familiar enough to appeal to a broad range of sweet lovers.
The flavour is softer than the sharper or sour varieties in the range, making Strawberry & Cream a strong choice for customers who prefer mellow fruit sweets with an indulgent finish.
Sour Cherry & Apple Squashies
For sweet lovers who prefer a livelier finish, Swizzels Drumstick Squashies Sour Cherry & Apple combine two bold fruit flavours with an extra tangy edge.
Cherry brings rich fruitiness, while apple adds a brighter note that cuts through the sweetness. The result is a soft, chewy sweet with considerably more bite than its fluffy appearance might suggest.
Tropical Squashies
Swizzels Squashies Tropical offer a cheerful alternative to familiar British fruit flavours. Inspired by brighter tropical notes, these colourful sweets are ideal for summer parties, holiday treat bags and fruit-sweet fans who fancy something slightly different.
They retain the soft, airy texture that defines the wider collection while bringing a sunnier flavour profile to the bag. Unfortunately, opening them does not guarantee tropical weather, but it is still a respectable start.
Love Hearts Mixed Fruit Squashies
Swizzels Squashies Love Hearts Mixed Fruit combine the playful spirit of Love Hearts with the soft texture of Squashies. Their mixed fruit flavours make every handful more varied, while the Love Hearts connection adds an extra helping of Swizzels nostalgia.
These sweets work particularly well in romantic gift bags, friendship hampers, party selections and colourful sharing bowls. They are also a useful reminder that heartfelt messages become considerably easier to deliver when accompanied by confectionery.
Discover More Squashies Varieties
The Squashies range occasionally ventures beyond its familiar flavour combinations with seasonal shapes and playful new designs. Depending on availability, customers may discover varieties such as Swizzels Squashies Shooting Stars and Swizzels Squashies Squeletons.
These more unusual varieties are excellent for themed events, Halloween treats, children’s parties and sweet tables where appearance matters almost as much as flavour. Product ranges can change, so it is always worth checking the main Squashies Sweets collection for the latest available bags.
Why Are Squashies So Popular?
Squashies have broad appeal because they combine recognisable flavours with a texture that feels genuinely distinctive. Children enjoy their bright colours and squidgy bite, while adults often recognise flavours borrowed from classic British sweets.
- Soft, airy and satisfyingly squidgy texture.
- Fruity, creamy, sour and nostalgic flavour choices.
- Popular with children, teenagers and adults.
- Ideal for sharing bags and family treat cupboards.
- Easy to add to party bags, hampers and sweet boxes.
- Made by Swizzels, the name behind numerous British favourites.
- Available in classic and more unusual seasonal varieties.
They are also dangerously convenient. There are no wrappers to slow proceedings, no elaborate instructions and no sensible reason to stop after the first piece. The sharing bag may be clearly labelled, but the practical interpretation of that word remains entirely personal.
Squashies for Movie Nights
Soft sweets are ideal for film nights because they are easy to pass around, simple to eat and available in enough flavours to prevent snack boredom. Squashies can be served in their original bag, tipped into sharing bowls or mixed with chocolate, popcorn and other cinema favourites.
Browse our Movie Night Sweets to create a complete cinema-night selection. Combining creamy Squashies, sour sweets and chocolate treats gives everyone something to reach for while the film is repeatedly paused because somebody was not paying attention.
Squashies for Parties and Celebrations
Squashies are a practical choice for birthdays, family celebrations, sleepovers, school events and themed parties. Their bright colours look excellent in display bowls, while the variety of flavours makes it easy to coordinate sweets with a particular theme.
They can be added to sweet cones, divided between treat bags or served alongside other Party Sweets. Customers organising children’s celebrations can also browse our Kids Party Sweets for more individually packed treats, lollipops, gummies and familiar branded favourites.
Squashies for Sweet Hampers and Gifts
The recognisable packaging and broad appeal of Squashies make them a natural addition to Sweet Hampers. Add a favourite flavour to a birthday box, combine several bags in a Swizzels-themed gift or pair them with chocolate and retro sweets for a mixed confectionery present.
They work particularly well in Birthday Sweet Hampers because they appeal across generations. Someone who remembers Drumstick lollies can enjoy the familiar Raspberry & Milk flavour, while younger recipients can explore Bubblegum, Tropical or Sour Cherry & Apple.
For a present that can be sent directly through the post, choose Letterbox Squashies Sweets or explore our complete collection of Letterbox Sweet Hampers.
Build a Swizzels Sweet Selection
Squashies are only one part of the wider Swizzels family. Pair them with Swizzels Drumsticks, Swizzels Refreshers, Swizzels Fizzers or Swizzels Rainbow Drops to create a colourful selection of modern and nostalgic favourites.
You can also choose a ready-made Swizzels Sweets Selection Box or browse our Swizzels Pick n Mix collection for even more ways to enjoy the brand.
Are Squashies Suitable for Special Diets?
Ingredients, allergens and dietary suitability can differ between Squashies flavours, pack formats and seasonal products. Always read the current packaging and individual product information before ordering, particularly when buying for somebody with an allergy, intolerance or specific dietary requirement.
This is especially important when preparing sweets for schools, children’s parties, gift hampers or shared events. Never assume that every product in the range has the same recipe simply because it carries the Squashies name.
Frequently Asked Questions About Squashies
Who makes Squashies?
Squashies are made by Swizzels, the British confectionery company responsible for numerous familiar sweets, including Drumsticks, Love Hearts, Refreshers and Fizzers.
What texture are Squashies?
They have a soft, airy foam texture with a gentle chew. They are generally lighter and squidgier than conventional jelly or gummy sweets.
Which Squashies flavour is the original?
Original Raspberry & Milk is the flavour most closely associated with the range. It takes inspiration from the classic Swizzels Drumstick flavour combination.
Can Squashies be added to sweet hampers?
Yes. Their colourful packaging, familiar flavours and broad appeal make them excellent additions to birthday hampers, movie-night boxes, party selections and Swizzels-themed gifts.
Are Squashies suitable for sharing?
Many varieties are supplied in convenient bags that work well for sharing bowls, family evenings and parties. Whether the person opening the bag remains committed to sharing is another matter entirely.
Buy Squashies Online from Sweets UK
Shop Squashies online for everyday treats, parties, movie nights, birthday hampers, letterbox gifts and colourful sharing selections. Choose from Original Raspberry & Milk, Rhubarb & Custard, Bubblegum, Cherry Cola, Strawberry & Cream, Sour Cherry & Apple, Tropical, Love Hearts Mixed Fruit and other varieties available across the range.
Soft, fluffy, fruity and remarkably difficult to put down, Squashies are a modern Swizzels favourite with proper British sweet shop character.